#SabyasachiForNilaya: Deepika Padukone proves she is the quintessential Indian woman who has come out of our dreams

The sultry actress Deepika Padukone is more than a muse for ace designer Sabyasachi Mukherjee. The recent photoshoot just proves that. Paints giant Asian Paints joined hands with Sabya and the two decided to rope in Deepika Padukone for their project titled ‘Nilaya’. Nilaya is an exquisite new range of signature surfaces – premium wallcoverings from Asian Paints.

Deepika was clad in elegant Sabya’s sarees, however, she didn’t completely wear the staple Sabya sarees as she wears on other occasions. In the first shoot, Deepika was wearing an organza saree. She teamed it up with a green emerald choker and a huge drop emerald at the bottom. The actress looked charming and disarming as always.

With every picture, Sabya shared a personalized story explaining to the audience what they are seeing.

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If you grew up in Bengal at the time I was growing up, sometime between late seventies and early eighties, you would know that the consumer was the designer. I spent hours watching my mother and her friends stretching organdy sarees over hand frames and hand painting exotic blooms on them. More often than not, they would match the blooms in their sarees to the real blooms on their hair. Talk about style! This is my homage to them. My mother and all her Bengal art school friends. What they lacked in terms of resources, they always over compensated with imagination. That is the true art of dressing well and good housekeeping! #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #AsianPaints #Nilaya #SabyasaschixAsianPaints #SabyasachiForNilaya @worldofnilaya @asianpaints @deepikapadukone

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In the second picture, Deepika was wearing the same saree she wore in an award evening where her father Prakash Padukone was conferred with a lifetime achievement award. This was, in fact, a staple Sabya saree with a classy lace and bandhgala blouse. In his explanation, Sabya also revealed the details of the wallpaper. He said: A hand-painted wallpaper from Paris, finely outlined with 18-carat gold!

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Sabyasachi says”, The homes of North Calcutta always fascinate me. Through winding lanes and decrepit alleys, one often stumbles upon ‘Paradise lost’. Humble tea stalls, crumbling book binding factories and dingy mustard oil presseries make way for forlorn palaces and music rooms of erstwhile ‘zamindars’. A lesson in sheer hedonistic maximalism. Osler and Baccarat chandeliers, completely engulfed in a shroud of cobwebs occasionally twinkling in the late afternoon sunlight, Devonshire china holding on for dear life on creaky cabinets, jostling for space amidst hand-painted tin and an occasional Lifebuoy soap perched precariously on a silver salver. Works of great European and Bengali masters co-existing in communal harmony with a calendar from a local pharmaceutical company, a withering taxidermy and Fuji-colour rendered black and white family portraits. As a parakeet and a cockatoo chirp in unison from the courtyard, my fingers swipe the dust from the walls to unveil yet another treasure. A hand-painted wallpaper from Paris, finely outlined with 18 carat gold! And one thought one knew the city! “ @sabyasachiofficial @deepikapadukone . #Nilaya #WorldOfNilaya #AsianPaints #Interior #InteriorDesign #InstaDecor #HomeDecor #InteriorInspiration #Style #HomeDesign #DecorLovers #InteriorDecorating #WallDecor #WallDesign #WallDecorating #IndianLuxe #PatternsOfIndia #LuxuryWallpaper #Decoration #Wallpaper #WallCoverings #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #SabyasaschixAsianPaints #Green #GreenWallpaper #IndiaMoghol #TajMahal

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In another image from the same campaign, Deepika took our heart away. She pierced into the camera lens, while her hair uncombed and a satisfied smile.

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Sabyasachi says, “In 2002, I rented my first apartment. And moved in there with my tailors and pattern makers. It was all under a thousand square feet. It would become my home, my factory and my atelier! I hand-painted the walls in ‘Bengal Red’ with motifs of flora and fauna inspired by the tree of life! The horses back then did look like rabbits and one bird I am sure looked a bit like a nondescript reptile. Old habits die hard and so a better version of the tree of life makes a second appearance. In Coromandel Red – dextrously hand-painted by The Sabyasachi Art Foundation”. . @deepikapadukone @sabyasachiofficial . #Nilaya #WorldOfNilaya #AsianPaints #Interior #InteriorDesign #InstaDecor #HomeDecor #InteriorInspiration #Style #HomeDesign #DecorLovers #InteriorDecorating #WallDecor #WallDesign #WallDecorating #IndianLuxe #PatternsOfIndia #LuxuryWallpaper #Decoration #Wallpaper #WallCoverings #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #SabyasaschixAsianPaints #Red #FloralWallpaper #Floral #Vasant

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The designs are inspired by various sources and artifacts as described in the explanation in the caption to the posts.

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Sabyasachi says, “My first Tiger spotting was at the Alipore Zoo, Calcutta. I clearly remember it was a crisp December morning and as he looked into my eyes balefully, I asked my father if it was ok to give him my ‘turmeric’ laced popcorn. I was all of six years old. Little did we both know that day that he would become an integral part of my life! In ‘2014’ the royal Bengal Tiger became the brand logo and has had many outings ever since. From featuring on our belts and bags to tableware of ‘Pottery Barn’ and now on our new Nilaya wallpaper. Hand rendered by The Sabyasachi Art Foundation in a retro ‘Toile-de-jouy’ style!” @sabyasachiofficial . #Nilaya #WorldOfNilaya #AsianPaints #Interior #InteriorDesign #InstaDecor #HomeDecor #InteriorInspiration #Style #HomeDesign #DecorLovers #InteriorDecorating #WallDecor #WallDesign #WallDecorating #IndianLuxe #PatternsOfIndia #LuxuryWallpaper #Decoration #Wallpaper #WallCoverings #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #SabyasachiForNilaya #BeigeWallpaper #Sunderbans #IndianWallpaper #Beige

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A day before unveiling the campaign, Asian Paints and Sabya had shared a common teaser giving a hint of something exciting to their audience. The post revealed that Sabyasachi x Nilaya campaign had roped in Deepika as their face.

Below are other pictures which have taken the internet by storm. However, this is no exception with Deepika Padukone.

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Sabyasachi says”, The homes of North Calcutta always fascinate me. Through winding lanes and decrepit alleys, one often stumbles upon ‘Paradise lost’. Humble tea stalls, crumbling book binding factories and dingy mustard oil presseries make way for forlorn palaces and music rooms of erstwhile ‘zamindars’. A lesson in sheer hedonistic maximalism. Osler and Baccarat chandeliers, completely engulfed in a shroud of cobwebs occasionally twinkling in the late afternoon sunlight, Devonshire china holding on for dear life on creaky cabinets, jostling for space amidst hand-painted tin and an occasional Lifebuoy soap perched precariously on a silver salver. Works of great European and Bengali masters co-existing in communal harmony with a calendar from a local pharmaceutical company, a withering taxidermy and Fuji-colour rendered black and white family portraits. As a parakeet and a cockatoo chirp in unison from the courtyard, my fingers swipe the dust from the walls to unveil yet another treasure. A hand-painted wallpaper from Paris, finely outlined with 18 carat gold! And one thought one knew the city! “ @sabyasachiofficial @deepikapadukone . #Nilaya #WorldOfNilaya #AsianPaints #Interior #InteriorDesign #InstaDecor #HomeDecor #InteriorInspiration #Style #HomeDesign #DecorLovers #InteriorDecorating #WallDecor #WallDesign #WallDecorating #IndianLuxe #PatternsOfIndia #LuxuryWallpaper #Decoration #Wallpaper #WallCoverings #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #SabyasaschixAsianPaints #Green #GreenWallpaper #IndiaMoghol #TajMahal

A post shared by Nilaya by Asian Paints (@worldofnilaya) on

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If you grew up in Bengal at the time I was growing up, sometime between late seventies and early eighties, you would know that the consumer was the designer. I spent hours watching my mother and her friends stretching organdy sarees over hand frames and hand painting exotic blooms on them. More often than not, they would match the blooms in their sarees to the real blooms on their hair. Talk about style! This is my homage to them. My mother and all her Bengal art school friends. What they lacked in terms of resources, they always over compensated with imagination. That is the true art of dressing well and good housekeeping! Video Courtesy: Sabyasachi #Sabyasachi #TheWorldOfSabyasachi #TheSabyasachiArtFoundation #DeepikaPadukone #AsianPaints #Nilaya #SabyasaschixAsianPaints #SabyasachiForNilaya @worldofnilaya @asianpaints @deepikapadukone

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Deepika has stunned us time and again with her disarming beauty and magnificent ensembles. She is sure a one-woman army in her aura and pleasing personality.

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